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*astTECS Integrates WhatsApp Across its Communication Product Line

*astTECS, a leading provider of enterprise telecom technology products and Asterisk based open source communication solution, today announced the integration of WhatsApp – one of the most popular mobile application across its product line, allowing *astTECS customers to communicate with their users via WhatsApp. An instant way for businesses to connect with their customers, this powerful integration unlocks an extensive communications channel, accelerating go-to-market, while reducing total cost of ownership. The solution amplifies the power of contact centres and unlocks a world of opportunity making customer interactions personalized & engaging.

Backed by the scale, open architecture and reliability of Asterisk platform, WhatsApp feature is integrated across *astTECS next-generation communications product line, empowering organizations with improved customer engagement & efficiency, increased conversions, optimized business practices, accelerated deliveries, reduced costs and higher revenue potential.

“Organizations are increasingly tapping the power of messaging to communicate with their customers for better services & support and reach them with alerts & notifications, said Dr. Devasia Kurian, CEO, *astTECS. WhatsApp is a powerful and preferred communications channel to connect with consumers today and we are committed to build a strong communication ecosystem relying on open partnerships, while driving new opportunities and help enterprises stay ahead in increasingly competitive markets, he added.

Securely communicating and enabling private conversations with users, this new capability delivers exceptional customer experience. The key features / advantages of WhatsApp integration include: thank you note after each call, call back schedule and reminders, missed call marketing, voicemail as WhatsApp, feedback & surveys, alerts & notifications and customer support.

*astTECS offers the most comprehensive, integrated and compelling telecom infrastructure solution based on Asterisk platform that are feature rich, helps improve consistency & performance and creates a scalable, stable and resilient network that optimizes value.