BharatPe, India’s leading name in fintech, and ONDC (Open Network for Digital Commerce) today announced an integration that would enable the BharatPe customers to order and get their food delivered via its app. This eliminates the need of having multiple apps on a user’s smartphone, thereby ensuring a more seamless customer experience. This is the first integration that the BharatPe has announced post the launch of consumer payments last month. This feature will be enabled for 15 million BharatPe customers.
The customers will have seamless access to over 1.4L restaurants across 400 + cities listed on ONDC Network on the BharatPe app. The app enables the users to browse through a comprehensive list of local restaurants and cuisines, including not only the popular chains but also the hidden gems. The interface is intuitive and easy to use, ensuring a smooth experience while placing orders. Additionally, customers will have the option to track their orders in real-time basis, from preparation to delivery. BharatPe app will also be able to offer tailored food recommendations based on user preferences and order history.
Commenting on this, Mr. Nalin Negi, CEO, BharatPe, said, “In August end, we rebranded postpe app to BharatPe with the objective of providing a unified platform and an enhanced experience to both merchants and consumers. With the recent launch of UPI TPAP, we aim to further drive the adoption of digital payments by enabling millions across the length and breadth of Bharat to make seamless and secure UPI transactions. We are excited to participate in the ONDC ecosystem to offer a relevant use case to our users, who can now order and get food delivered via our BharatPe app. Also, this resonates well with our mission to empower the growth of local businesses. With ONDC Network live on our app, thousands of small and independent food outlets will be able to reach new and a larger set of consumers and grow their business. I would like to thank ONDC for having us onboard and enabling the merchants of Bharat. We stay committed to adding new verticals and exploring synergies to offer best-in-class experience to our users.”
Mr. Thampy Koshy, MD & CEO, ONDC, said “Integrating food ordering into BharatPe’s app redefines convenience for consumers while opening new growth avenues for local food businesses. This move exemplifies our vision of a more inclusive digital economy, where small businesses can thrive without traditional barriers. We aim to continuously simplify and expand digital commerce to benefit both merchants and consumers, driving a seamless, accessible experience for all.”
ONDC is a network of 99 apps, 24 buyer apps and 75 seller apps. Shoppers can choose from one of the 24 buyer apps to buy their desired products based on categories of products those apps have enabled. Sellers can choose from one of the 75 to be listed on the Network. Any buyer on any buyer app can buy from any seller on any seller app. Know more: https://ondc.org/ondc-buyer-apps/
BharatPe app caters to a wide range of payment use cases. The customers can use various features, including Scan and Pay, pay to self, pay to merchant, pay to bank, pay to UPI ID, bank transfer, check balance, collect authorization, raise collection request, and utility bill payments across a range of billers in prepaid, postpaid, gas, DTH, electricity bills, and insurance payments category. Also, customers can buy gift vouchers at discounted prices from renowned offline and online brands across categories including electronic, entertainment, fashion, food, travel, wellness etc. by using the BharatPe app. The new BharatPe app also offers the UPI Lite feature, that enables customers to preload online wallet and make transactions of upto Rs. 500 across P2P and P2M transactions, without the need of using a UPI PIN.
Customers can create their UPI ID on the BharatPe app and make payments to individuals as well as merchants, and also pay a host of bills, directly through the BharatPe app. Customers can create their own handle with the extension @bpunity. The UPI TPAP is available on Play Store for all the Android users.
About BharatPe Group
BharatPe (brand name of Resilient Innovations Pvt Ltd) was founded in 2018 to make financial inclusion a reality for Indian merchants. In 2018, launched India’s first UPI interoperable QR code, the first zero MDR payment acceptance service. In 2020, post-Covid, BharatPe also launched a card acceptance terminal – BharatPe Swipe. Currently with a registered network of over 1.3 crore merchants across 450+ cities, the company is one of the leading players in UPI offline transactions, processing 370 million+ UPI transactions per month. BharatPe processes payments of annualized Transaction Processed Value of over Rs. 1.7 Lac Crores. BharatPe Money (brand name of Resilient Digi Services Private Limited), a BharatPe Group Company, has already facilitated the disbursement of loans of over Rs. 15,000 crores, in partnership with NBFCs. BharatPe’s POS business processes payments of over Rs. 29,000 crores annually on its machines. BharatPe has raised over US$ 583 million in equity till date. The company’s list of marquee investors includes Peak XV Partners (formerly known as Sequoia Capital India), Ribbit Capital, Insight Partners, Amplo, Beenext, Coatue Management, Dragoneer Investment Group, Steadfast Capital, Steadview Capital and Tiger Global.
In June 2021, the company announced the acquisition of PAYBACK India (Rebranded to Zillion), the country’s largest multi-brand loyalty program company with 100 million+ members. In October 2021, the consortium of Centrum Financial Services Limited (Centrum) and BharatPe, was issued a Small Finance Bank (SFB) license by the Reserve Bank of India (RBI). BharatPe also entered the consumer fintech segment with the launch of postpe in October 2021. In January 2023, Resilient Payments Pvt Ltd, a BharatPe Group Company, received an in-principle nod from the Reserve Bank of India (RBI) to operate as an online payment aggregator. In April 2023, BharatPe acquired is also a promoter in Trillionloans, a renowned NBFC (Non- Banking Financial Company) registered with RBI.
For more details, please visit- https://bharatpe.com/
