Diadeis announces the implementation of two of X-Ritee’s industry-leading colour management solutions: PantoneLIVE and ColorCert. A pre-eminent pre-media agency, Diadeis aims to provide its high-profile clients with superior pre-press services. The company has over 40 years of experience working with the top packaging print suppliers in the world. Thanks to these partnerships, it has developed comprehensive skills in color management, which are now toped by X-Rite’s state-of-the-art solutions to propose a unique set of expertise and technology.
PantoneLIVE is a cloud-based ecosystem, where digital colour palettes reproducing the colours’ digital DNA can be centralized and shared by all stakeholders in a colour supply chain. “PantoneLIVE sets clear, achievable targets that everyone agrees to and communicates it virtually from ideation to production.” said Francesco Tomasello, Vice-President Sales EMEA for X-Rite.
ColorCert provides statistical control of colours to monitor the print production quality. Measurement is based on spectral data and reports are available online, in real time. “Incorporating ColorCert into the PantoneLIVE workflow creates a complete, digitized end-to-end closed-loop reporting system. The combination of PantoneLIVE™ and ColorCert has reduced the reliance of hard-copy proofs, and reduced the need for physical manifestations of the final product.”
Guillaume Postel, Diadeis’s CEO, comments:
“By combining PantoneLIVE with ColorCert, we are able to provide our clients with a comprehensive solution that will ensure a complete control of their brands’ colours. The colour on shelf always matches the target irrespective of the substrate, print supplier, printing process or region, and it also stays consistent over time.”
Colour management and global consistency is one of the main challenges of Diadeis’s multi-national clients, as colour plays a significant part in ensuring brand recognition across the world.
Guillaume Postel adds, “Better colour communication contributes to a marked improvement in productivity. Better right-first-time and shorter approval time lead to quicker time-to-market and help optimize costs”.
With the implementation of PantoneLIVE and ColorCert, Diadeis aims to be a step ahead in the pre-media industry. The company will be the first pre-press studio in Europe to propose this innovative offer, and all the benefits resulting from it such as, an increased visibility on the print production, a better efficiency of the graphic chain and an improved print quality.