Gaana.com, India’s No. 1 online music streaming service, has revealed a new avatar to take its listeners on a journey which is not only music to the ears but quite pleasing to the eyes as well. It has revamped its web app with all new look employing a responsive html5 design. Gaana has been the most popular online music service in India crossing 5 million monthly active users.
The refreshing new look, packaged with a faster search engine, makes it easier to browse, discover and favourite music from a large collection of over 2 Million songs. The available music catalogue is spread across Bollywood, International and Regional spanning 84 languages and multiple genres. The new site boasts thousands of editorially curated playlists, professionally programmed radio streams and a host of social & personalisation features. It’s also tablet friendly and offers seamless integration across devices.
Enhanced focus on curated streams and personalisation positions Gaana as a one stop destination for users with varying music tastes and preferences. Be it romance or dance, happy or sad, party or devotional, there’s cherry picked playlists to suit every mood, occasion and genre.
Gaana offers listeners an opportunity to tune in to a variety of pre-programmed radio streams, featuring popular Radio Jockeys’ bytes, Celebrity favourites and loads of curated music. The new version will soon feature radio stations based on artist, genre and other categories. There are hundreds of new radio stations and celebrity playlists, all upfronted for users. The service offers an experience that improves based on user’s listening activity on Gaana. Deep integration with user’s social network enables the users to not only discover new music through friends but to form a stronger bond with friends with similar music tastes.
Speaking on the occasion, Pawan Agarwal, Business Head, Gaana said “Gaana has spearheaded the digital music revolution in India and we continue to be at the forefront of delivering a world-class, engaging, and easy-to-use service that caters to the varying music needs of our audience across the globe. Content curation and personalisation being the key to creating enthralling music experiences, we are committed to adding more such features in the coming months. Watch out for the upcoming versions of our Mobile Applications.”
