HP Graphics Solutions Business (GSB) Leads The Analog To Digital Transformation

Within HP Inc., the HP Graphics Solutions Business (GSB) represents a strategic and fast-growing market. It is leading the analog-to-digital transformation by reinventing the approach to print and creating new business opportunities for customers. HP Inc’s commitment to the graphics industry has remained strong throughout 2015, pushing digital further everyday with a robust pipeline of innovative solutions across a wide range of applications.

HP GSB is at the heart of the printing industry transformation and a source of inspiration for many print service providers and brand owners who are adopting creative campaigns enabled by HP technologies.

In 2015, HP reached 30,000 Latex units shipped worldwide, and the HP Latex 300 Printer series achieved No. 1 market position in its category according to IDC,(4) demonstrating a transformative shift in the sign & display industry from solvent to latex technology. 

The HP Latex 300 Printer series is growing 46 percent year over year, and the HP Latex 360 Printer is ranked as the top-selling printer in its category in the U.S.

HP PageWide Web Press customers worldwide have printed over 120 billion pages. Since its 2008 debut at drupa, the platform has been steadily adopted worldwide for high-volume print production across publishing, direct mail and commercial applications.  The journey continues with HDNA technology.

HP PageWide XL 8000 and 5000 Printer series started shipping in 2015, disrupting the technical production market dominated by LED technology.