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Itel Redefines Budget Smartphones with Feature-Packed A80 Launch

Itel, a prominent player in India’s technology landscape, has unveiled its latest offering in the sub-7K smartphone segment – the itel A80. This strategic launch on January 6, 2025, marks a significant milestone in the company’s mission to democratize premium features in the budget smartphone category.

The A80 breaks new ground by introducing flagship-level features at an accessible price point of Rs. 6,999. Most notably, it becomes the first smartphone in its segment to offer a 120 Hz refresh rate display coupled with an IP54 water and dust resistance rating, setting new standards for durability and user experience in the budget category.

Our vision with the A80 was to challenge the notion that premium features are exclusive to higher-priced smartphones,” said Arijeet Talapatra, CEO of itel India. “We’re bringing features typically found in mid-range devices to the sub-7K segment.”

The device sports a sophisticated 6.67-inch Punch Hole Display with Dynamic bar integration, offering users an intuitive and modern interface. Under the hood, the A80 packs impressive specifications including 8GB RAM (4GB physical + 4GB virtual) and 128GB storage, ensuring smooth performance for up to three years.

Key Features of itel A80:

  • 120 Hz refresh rate display
  • IP54 water and dust resistance
  • 6.67-inch Punch Hole Display with Dynamic bar
  • 8GB RAM (4GB + 4GB virtual)
  • 128GB storage
  • Three-year fluency guarantee
  • Advanced processor for enhanced performance

This launch reinforces itel’s commitment to the Indian market and its understanding of local consumer needs, particularly in the budget segment where value for money is paramount.

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