Lava International Limited on Thursday launched Ivory M4, the flagship device to strengthen its tablet portfolio.
The tablet has been designed to meet needs of students and young working professionals and is priced at Rs 9,299.
Ivory M4 features a 8-inch HD IPS display screen with 1280x800p resolution and is 7.9mm thick. The tablet packs 2GB DDR3 RAM, 1.3GHz quad-core processor and 16GB internal storage under the hood and runs on Android Lollipop 5.1 with and supports single-sim (3G speeds).
In terms of camera, it sports an 8MP autofocus rear shooter with HD recording. In the front is a 3.2MP camera for video calls. Other camera modes include Panorama, macro, Live Photo, Motion track and Face beauty. Along with 3G, the tablet offers USB, Wi-Fi 802.11 b/g/n, microUSB, and Bluetooth support. Powering the device is a 4000mAh Li- Po battery.
Ivory M4 comes preloaded with Office Suite and language translator, which are aimed at young professionals.
The tablet will be available across all national retail stores, multi-brand outlets and online platforms.
“We see a tremendous potential in the tablet category and Lava has aggressive plans to expand its portfolio in this space. We will launch multiple devices in the next three months to meet the demand and our latest offering Ivory M4 will redefine the benchmarks in terms of features available in less than 10k price segment,” Raman Sharma, Lava’s vice president and business head – tablets said.
