Optoma Corporation, the world’s No.1 DLP projector brand and a leading designer of projection products organized its preferred channel partners and dealers’ meet ‘Optoma Max’ at Courtyard by Marriott in Ahmedabad. Through this event, Optoma expressed gratitude towards its channel partners for their contribution to the company’s growth in India. Channel partners from across Gujarat attended the meet where dealers and network partners were applauded for their consistent support, especially during the pandemic.
‘Optoma Max’ witnessed the presence of over 100 people including Optoma office bearers, retailers, vendors, distributors, and network partners from across the state who discussed the current performance of the company amid COVID circumstances and plans for the coming year.
The Taiwan-headquartered projector firm Optoma Corporation has become the top DLP projector brand in India with close to 25% of the market share by end of July 2021. The company now plans to aggressively tap the home projector segment, ProAV, and education projector category with an array of new product launches for these categories in the coming months.
In 2020, Optoma doubled its market share in India despite the spread of pandemics. Optoma held the leading position throughout the year. Interestingly, Optoma is the only projector brand to have reflected the growth trend in 2020 with a doubling of market share in ProAV & Home Segment.
Expressing his views, Vijay Sharma, Country Head India, Optoma Corporation, said, “The get-together event was organized to thank our partners and dealers who worked dedicatedly with the company in difficult times. Last year was really challenging for all of us but I am happy that we, as a unit, registered substantial growth in 2020 despite COVID-related restrictions. Now, as market leaders, we aim to capture a bigger chunk in the Indian projector and flat-panel market in 2021. We are focusing aggressively on the development of innovative products as per demand in the domestic market.”
Optoma is known for its commitment towards the Indian market and has launched a number of projection products in 2021 since January. With a focus on cutting-edge technology and product design, the company launched the True 4K UHD 33 and UHD 35 Projectors. Powered with revolutionary Texas Instrument’s 4K UHD DLP Chipset and a high-performance video processing technology, UHD 33 and 35 enrich the visual experience while watching a movie and sport. Optoma also presented a 4K UHD high brightness home cinema projector ZK750 this year which received a rave response from tech experts and cinema lovers.
In the Flat Panel category, Optoma has launched a new Creative Touch 5 series of interactive flat panel displays in India. Equipped with 4K UHD resolution and up to 20-point multi-touch capabilities, Optoma interactive flat panel displays (IFPDs).
