Printronix – A Leader In Critical Printing Solutions, Eyes Big On India By Appointing Creative Peripherals As Its National Distributor For Consumables Also

Creative Peripherals, one of India’s leading distribution networks in IT, Imaging, Telecom and Lifestyle products, has been appointed as national distributor by Printronix, one of the leading global provider of business-critical printing solutions. Printronix is aiming big by this tie-up for stocking and distributing through Creative Peripherals. Creative is planning to augment the existing distribution network and improve penetration to C, D, E towns.

Creative Peripherals is an exclusive importer and distributor for PRINTRONIX. Printronix Printers are targeted to even local Manufacturing Companies and other Corporates through Consumable and SI partners hence this tie-up will increase Printronix Printer business and reach of Creative Peripherals. Installation and service is handled directly by Printronix through their 30 plus service centers.

Mr Ketan C Patel, CEO, Creative Peripherals said, “We are extremely happy to announce our association with Printronix, one of the leading global providers of business-critical printing solutions. With the sustained association with our partners, we plan to offer Printronix Consumables to its existing partners also apart from Consumable Partners all over India. Creative Peripherals will look forward to increase its existing registered partner base of 5000+ through this tie-up.”

Printronix offers the most-trusted selection of ultra-reliable printers, services, supplies and parts for environments demanding high reliability and low printing costs. They have High Definition printers which support windows printing and hence integrated with PDF, Oracle, SAP etc solutions and Creative Peripherals has stocked consumables for these printers too. Printronix also offers a wide range of Impact Line Matrix printer consumables ranging from Economy Ribbon to Professional Ribbon. Line Matrix ribbons provide Low cost per page and is as a technology is ideal for High volume, industrial environment.

Printronix and Creative Peripherals are planning to carry joint promotion programs by offering various schemes, Printronix Printers are used by most of the Banks, Insurance and now by Manufacturing, Logistic, Universities and so on. Hence Creative Peripherals plans to identify partners catering to these segments who are prospect’s to add on this consumable business from its existing registered Partners and also add new partners. Presently there is a monsoon scheme going on for all Partners where partners can collect points on each purchase and get additional margins. Creative Peripherals also has buy back options for old Printronix Printers, the P5 models as now these printers are not serviced by Printronix and difficult to get the spares and consumables for P5. Hence this is an additional business opportunity to Consumable partners.