Expecting extra function telephone customers to shift to smartphones within the close to future, Samsung has launched three extra 4G telephones, beginning with a price ticket of Rs 9,900.
Two-thirds of handset owners in India still have a feature phone and, as Asim Warsi, vice-president, marketing, mobile and IT at Samsung India puts it, “A large section of this segment is likely to go for smartphones in near future because of their life-enhancing features”.
Warsi added that the company would “drive the next step of smartphone evolution by offering quality 4G LTE-enabled devices”. He also pointed out that Samsung would continue to give equal importance to its 3G devices.
Galaxy Grand Prime 4G, Galaxy Core Prime 4G and Galaxy J1 4G — will be available in India from the second week of March. They will come with Android 4.4 (Kitkat) operating system which can be upgraded. Samsung also showcased its 88-inch SUHD television and the world’s first convertible refrigerator. Rajeev Bhutani, director, CE Division, said by using eco-friendly nano-crystal technology, the S series — which will begin with a 55-inch screen — would herald a new era in television-viewing with its “sensational picture, seamless interaction and stylish design.”
The convertible refrigerator, on the other hand, seeks to solve the space problem by introducing the dual-fan technology, which will allow a user to temporarily convert the freezer into a fridge by the click of a button. The company will also continue to manufacture its products in India, “reinforcing its commitment to Make For India,” said HyunChil Hong, president and CEO, Samsung India Electronics. nds smartphone range with 4G handsets
