GATES APAC Pte. Ltd. today announced that GATES Reseller Channel Summit is receiving prodigious response from stand-alone retailers from tier 2 & 3 cities and 72% of the total registrants are stand-alone retailers. The Reseller Channel Summit is an initiative to facilitate a powerful business platform for ICT and consumer electronics brands to launch, build or manage channels across India sub-continent.
Ketan C Patel, CEO of Creative Peripherals said, “India represents a huge growth opportunity for technology and consumer electronics brands and there is a clear requirements for a sophisticated & structured platform like GATES that will enable business growth through the learning on industry best practices from the experts.”
The GATES Summit has already started to gain momentum with very high positive responses coming from tier 2 and 3 cities with over 71.52% from stand-alone retailers and 50% of the channel partners who expressed willingness to participate in such an ever are first time visitors to an event of this magnitude. This has already triggered great interest with vendors and distributors strategically associating with the event.
Ketan C Patel further added, “Team GATES brings along with it rich international experience and knowledge of best practices, business models and efficiency tools which can now be implemented in India for the benefit of both resellers and vendors. We believe this platform has a great future in India and offers unique business benefits for all participating delegates. To maximize business success, you need to understand the channel landscape, meet the right partners and create a strategy that aligns with current market trends. GATES will allow brands & channels to achieve this likewise quickly and efficiently.”
“As markets develop, the channel communities evolve. GATES puts itself in the center of this community ecosystem and facilitates engagements between various stakeholders in the ecosystem accelerating mutually beneficial business opportunities between them” said Rajiv Seth, an industry veteran who ran HP’s PPS Channel and Consumer business for several years in the APJ region.