It seems to be the season of budget Android smartphones. A host of 
companies are focussing on this growing segment. The latest entrant in the bracket is Videocon Z45 Nova+ Android smartphone. Videocon has launched the Android KitKat based Z45 Nova+ smartphone with an 11.43 (4.5-inch) FWVGA IPS screen.
The Videocon Z45 Nova+ smartphone runs on a 1.2GHz quad-core processor and Android 4.4 aka KitKat. On the imaging front, it comes with a 5MP BSI auto-focus rear camera and a 2MP secondary shooter. The smartphone is equipped with an 8GB internal memory for apps along with upto 32GB external memory support and has 1GB RAM. It is juiced up by an 1800 mAh battery. The Z45 Nova+ smartphone is priced at Rs 4900.
According to a press statement shared by the company, Jerold Pereira, CEO, Videocon Mobile Phones, said, “The launch of Z45 Nova+ brings a new addition to our portfolio of consumer-focused and affordable smartphones. By introducing such portfolios of smartphones, we aim to bring top smartphone features at a highly affordable pricing and creating a niche in budget smartphone market. With communication getting more hyper, consumers demands for devices, which can provide instant and smooth on-the-go connectivity. In line up to the same, the Z45Nova+ comes with a combination all these requirements at cost-effective pricing.”
