WIKA India (WIKA Instruments India Pvt. Ltd)—a wholly-owned subsidiary of WIKA Global (WIKA Alexander Wiegand SE & Co. KG, Germany), has recently appointed Vikram Dhingra as Associate Vice President, Sales who will be leading the marketing outreach for the company. The global major, a specialist in precision component manufacturing associated with test and measurement market like Pressure, Temperature, Level, Flow, & Force for critical industrial applications has decided to focus on India for a major market penetration both domestically and as a base to neighboring countries.
Announcing the engagement of professional leadership, Gaurav Bawa, Senior Vice President of WIKA India mentioned, “We welcome Vikram Dhingra as one of the top management officials in the company who can work with the other leaders to fulfill the targets that WIKA has set for itself in India. He is an experienced Strategy Architect with expertise in the implementation of product roadmaps backed by analysis of business performance, situation and possible bottlenecks. These insights help the management in taking relevant decisions and continue to grow during challenging times.”
Vikram has had varied experience with major companies like Crompton Greaves, Larsen & Toubro, Kirloskar, BCH Electric Limited, Polycab and many others. Always a part of core industrial manufacturers, Vikram is expected to plan the channel intervention for new tech enabled product line of WIKA. The instrumentation major has been planning to double its turnover by 2025, which will need expert handling of its supply chain and future orders.
WIKA India, with a firm foothold in India, strategize the future intervention in a way to maximize the market share in the segments where they are present through prudent localization. Vikram, a distribution channel specialist is expected to advice on best moves to WIKA, in order to realise their dreams.
