XPG has announced the launch of the LANCER NEON RGB DDR5 Memory, the world’s first eco-friendly RGB gaming memory module. Designed for gamers, overclockers, and PC enthusiasts, this new DDR5 module combines cutting-edge speed, advanced cooling technology, and a visually immersive RGB experience while prioritizing sustainability.
XPG’s LANCER NEON RGB DDR5 sets a new standard in gaming memory by incorporating an environmentally friendly In-Mold Roller (IMR) process, making it one of the most sustainable choices in the market. This innovative approach not only reduces environmental impact but also enhances the premium aesthetics and durability of the heat spreader.
Built with high-quality memory chips and a robust 10-layer PCB, the LANCER NEON RGB DDR5 delivers impressive speeds of up to 8,000MT/s, making it an ideal choice for intensive gaming, content creation, and professional workloads. This ultra-fast performance ensures seamless multitasking, reduced latency, and enhanced system responsiveness.

Speaking on the launch with , Mr. Charles Wei, Sales Head, ADATA, said, “With the launch of XPG LANCER NEON RGB DDR5, we are redefining gaming memory by combining high-performance capabilities with eco-friendly innovation. This product not only delivers exceptional speed and stability for gamers and overclockers but also aligns with our commitment to sustainability. We believe this is the future of memory technology, where power and efficiency go hand in hand.”
The LANCER NEON RGB DDR5 memory will be available across India through Acro Engineering Company, the national distributor of ADATA. With its extensive distribution network and strong presence, Acro will ensure seamless availability of this cutting-edge DDR5 module.

Mr. Himanshu Jain, CEO & Director, Acro Engineering Company, also shared his thoughts on the product launch . He said, “We are proud to collaborate with XPG in bringing the LANCER NEON RGB DDR5 to the Indian market. We are committed to delivering top-tier, innovative, and sustainable gaming solutions to Indian gamers and PC enthusiasts. With its cutting-edge features, high-speed performance, and eco-friendly design, we believe this DDR5 memory will redefine gaming experiences and push performance boundaries like never before.”
For those looking to push their system further, LANCER NEON RGB DDR5 supports Intel XMP 3.0 and AMD EXPO for effortless overclocking. Users can unlock maximum performance with a simple one-click tuning option, eliminating the need for manual BIOS adjustments.
While talking to DT, Mr. Ravvi Dhyani, Country Manager, ADATA, expressed his enthusiasm stating, “XPG continues to push the boundaries of performance and aesthetics with the LANCER NEON RGB DDR5. With its industry-leading 60% RGB illumination, advanced cooling technology, and support for both Intel XMP 3.0 and AMD EXPO, this module is designed for users who demand the best. We are confident that Indian gamers and PC enthusiasts will embrace this innovation and elevate their gaming experiences.”One of the standout features of the LANCER NEON RGB DDR5 is its exclusive heat-dissipating coating, which effectively reduces temperatures by 10%. This advanced cooling technology ensures stability and durability even under extreme workloads, allowing gamers and overclockers to push their systems without worrying about overheating.
Additionally, On-die Error Correcting Code (ECC) enhances reliability by automatically detecting and correcting data errors in real-time, significantly improving system stability and data integrity.
Taking RGB aesthetics to the next level, the LANCER NEON RGB DDR5 features an industry-leading 60% illuminated surface, providing a vibrant and immersive lighting experience. Users can personalize their setup with static, breathing, and comet effects, or sync their lighting with music via Music Mode for a dynamic gaming ambiance.
