Acer, one of the world’s top PC brands, collaborated with IIT-Delhi’s most anticipated college festival, IIT Rendezvous 2023. The event got an overwhelming response from the 1000+ colleges and universities across India that participated in this annual event. The event was a 4-day long event, hosted from March 9th–12th, 2023. In the event, Acer launched the hotly anticipated Swift Go 14 and Predator Helios 16 laptop which thrilled the audience. Acer also showcased its range of gaming laptops and monitors for the visitors to experience at the gaming lounge. Acer Swift Go14 was unveiled by Mr. Vikas Lohia – Citi Tech, New Delhi and Predator Helios 16 was unboxed by Mr. Sharad Srivastava – JT Infotech and Mr. Rakessh Jain- Acme Infotech, New Delhi.
Acer had set up a gaming lounge with live gaming competitions and cosplayers for the four-day college event. Also, there were amusing Instagram giveaway competitions to keep the students engaged. The live gaming competitions had an exciting and interactive leader board of 800+ participants.
On addressing the event, Priya Murthy, Director-Consumer Sales, Acer India, said: “Rendezvous @ IIT Delhi is one of the most attended events, it is a wonderful platform to drive brand awareness, as we can expect large footfall over a short span of time. At the festival, we showcased a few of our best products designed for the younger generations especially on Gaming and Sustainability – two important vectors for the millennials. We created an interactive gaming lounge filled with activities and experiences for the students. We look forward to supporting such great events in the future and associating with young minds.”
Ajay Gupta, Acer MR New Delhi, Park Network said, “These four days have seen some of the best products on display and thrilling activities and competitions to keep the students engaged and involved. The event has seen around 4000+ footfalls, and participation from 3200+ casual gamers. It was a pleasure to be part of the event and happy about the successful collaboration with IIT. Acer’s commitment to bringing the best-advanced products to its customers has been demonstrated through its various partnerships and associations.
Acer has a strong presence in Tier 1, 2, and 3 cities, and over the years, Acer has cultivated a strong association with its partners to build a solid relationship with its customers across the country. Being a channel-friendly company Acer also believes in growing with its channel partners.
