Bangalore, September 9, 2024 – Acer, one of the leading brands in the PC industry, proudly announces Bollywood actress Janhvi Kapoor as the new brand ambassador for Acer India. This partnership marks a significant step in Acer’s mission to connect with its diverse consumer base. Janhvi Kapoor will spearhead the brand’s campaign across multiple channels to showcase how Acer and Acerpure products enable modern living with style, reflecting Acer’s commitment to innovation and excellence.
As the face of Acer India, Janhvi will endorse a wide range of Acer’s advanced laptops, Acerpure TVs, and home appliances, including water purifiers and vacuum cleaners. This collaboration symbolizes a fusion of technology and style—cornerstones of Acer’s product lineup. From high-performance laptops for professionals and students to innovative Acerpure home appliances, this partnership aims to highlight how Acer’s products seamlessly integrate into modern Indian lifestyles.
Harish Kohli, President and Managing Director, Acer India, expressed, “We are delighted to welcome Janhvi Kapoor to the Acer family. Her vibrant personality and strong connection with the youth make her the perfect voice for our brand. At Acer, we continuously innovate to meet the evolving needs of our customers, and having Janhvi represent us will help us connect with a broader audience that values quality, innovation, and style in their daily lives.”
Sharing her excitement about the partnership, Janhvi Kapoor stated, “I am truly honored to join the Acer family as their brand ambassador. Acer’s commitment to merging technology with everyday convenience is inspiring. As someone who appreciates both style and functionality, I am excited to represent a brand that embodies these qualities. I look forward to showcasing how Acer’s innovative products elevate how we live and work.”
Sudhir Goel, Chief Business Officer, Acer India, commented, “Janhvi Kapoor’s collaboration with Acer India comes at a pivotal time as we continue to expand our footprint in the Indian market. Her influence and popularity, especially among the youth, align perfectly with our vision of delivering products that not only meet the demands of modern consumers but also inspire a lifestyle defined by technology and elegance.”
Sooraj Balakrishnan, Associate Director “Head of Marketing, at Acer India, added, “At Acer, we believe in the power of technology to transform lives. Our partnership with Janhvi Kapoor is a testament to our commitment to bringing innovative and stylish products to our consumers. Janhvi’s association with Acer and Acerpure will undoubtedly amplify our brand’s presence and help us connect with a younger, tech-savvy audience who are looking for products that combine performance with aesthetics.”
Acer’s decision to bring Janhvi Kapoor on board aligns with its broader strategy of driving growth through strategic partnerships and innovative marketing endeavors. As a brand, Acer has consistently led the charge in introducing groundbreaking technologies and products tailored to the varied needs of Indian consumers. Whether it’s launching AI-powered laptops or offering smart home solutions that simplify everyday tasks, Acer continues to be at the forefront of technological innovation. Acerpure has also recently expanded its retail presence, offering products in all Acer Malls (Exclusive Stores).
About Acer: Founded in 1976, today Acer is one of the world’s top ICT companies and has a presence in over 160 countries. As Acer looks into the future, it is focused on enabling a world where hardware, software, and services will fuse to open up new possibilities for consumers and businesses alike. From service-oriented technologies to the Internet of Things to gaming and virtual reality, Acer’s 7,000+ employees are dedicated to the research, design, marketing, sale, and support of products and solutions that break barriers between people and technology. Please visit www.acer.com for more information.
About Acerpure India: Acerpure India, a division of the Acer Group, aims to redefine the consumer electronics industry by prioritizing advancements in home appliance technology. By emphasizing the enhancement of the five senses – Pure Vision, Pure Breath, Pure Water, Pure Comfort, and Pure Feel. Acerpure is dedicated to delivering a supreme user experience while fostering a more sustainable future. With a keen commitment to ‘Make in India’ innovation and environmental responsibility, Acerpure is poised to revolutionize our interaction with technology within our homes.
