Asus has officially confirmed the launch date for its highly anticipated ROG Strix gaming laptops, a lineup teased earlier with eye-catching RGB elements. The new ROG Strix laptop will debut on January 6, 2025, at 8 PM Pacific Time (UTC-8), during the pre-event media briefing for CES 2025. The announcement was accompanied by a dedicated microsite featuring a countdown timer to the reveal.
Key Design Highlights –
The upcoming ROG Strix gaming laptop stands out with a distinctive RGB strip wrapping around the lower casing, enhancing its aesthetic appeal for gaming enthusiasts. Additionally, it will feature prominent ROG Strix branding on the vent panels, emphasizing a bold design that aligns with the brand’s identity.
Anticipated Hardware and Performance
Industry insiders expect the new ROG Strix laptops to debut with Nvidia’s RTX 5000 series GPUs, including the RTX 5080 and RTX 5090, both of which promise substantial performance improvements over previous generations. Nvidia is also expected to showcase its new Blackwell architecture GPUs at CES 2025, solidifying the RTX 5000 series as a leap forward in gaming and creative workloads.
These next-gen GPUs are rumored to deliver enhancements in ray tracing, AI-based upscaling, and overall power efficiency. While details remain under wraps, leaks suggest that RTX 5080 GPUs will be available at launch, with the RTX 5070 Ti and RTX 5070 following later in 2025.
Asus’s Strategic Teasing
Asus has taken a proactive approach by teasing the ROG Strix laptop ahead of CES 2025, perhaps to preempt potential leaks. The reveal strategy underscores Asus’s intent to build hype while maintaining control over the narrative surrounding its latest innovations.
The countdown to this unveiling, paired with the striking RGB-laden design, has already generated significant excitement within the gaming community. The CES 2025 event promises to showcase these laptops as part of a broader wave of technological advancements, including Nvidia’s much-anticipated announcements.
For more details, you can visit Asus’s dedicated microsite and stay tuned for updates during CES 2025.
