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ESET Penetrates into Tier II and Tier III Cities with the Appointment of NCS Computech as their Regional Distributor

ESET, a global pioneer in proactive protection for more than 25-years, appointed NCS Computech Ltd as their Regional Distributor to distribute ESET retail products for both consumer and enterprise segment in Uttar Pradesh, Chhattisgarh, Rajasthan, East & North East India. ESET plans to expand the business in India and penetrate the markets of Tier II and Tier III cities through NCS’ well spread distribution network in 100+ towns and excellent service to close to 2000 channel partners across India.

With over 15 years of experience, NCS has emerged out as a successful distributor with their brand building exercises which will help ESET to strengthen the brand’s positioning across the markets. With this tie up, ESET provides a dedicated authorized Regional Distributor to cater the channels and end-user requirements more effectively. To increase awareness of the brand in the channel community, ESET will carry out training programs on products to channel partners through joint effort with NCS like short format trainings for partners for free, and long format trainings that would include grooming, product positioning, business development skills and regular discussions on the overall security scenario.

Pankaj Jain, Director at ESET India said, “We are glad to appoint NCS Computech as the Regional Distributor and with their vast network, industry experience, and aggressive team, we look to a significant growth and further penetration of ESET products to various targeted segments in India.  We foresee a much better market penetration & an exponential increase in market share in the designated regions. We are confident that with ESET Quality and NCS’ strong distribution engine we are slated to be the top player in India in next 18 months.”

Manohar Malani, MD and CEO at NCS Computech said, “ESET is not just fine-tuned. The performance proves that it constantly reinvents itself to deliver quick, consistent performance. Distributing a top quality product always makes life easy for the distributor. With ESET team NCS feels confident in taking it to the market.”

He continued and said, “NCS always missed a top quality and consistent End Point Security product for Enterprises. With ESET there is great excitement in NCS team. In fact even the customers are looking forward to this effective combination – Top Quality product supported by highly effective support team.”

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