Instagram, a platform under the ownership of Meta, is reportedly developing a customizable AI-powered assistant for its users. This new feature allows users to personalize various characteristics such as gender, age, ethnicity, personality, and interests. As per a report by TechCrunch, this AI assistant is intended to go beyond the conventional boundaries of a personal assistant by providing users the flexibility to alter its traits to suit their preferences. For example, users can configure it to function as a music expert and seek recommendations for classic 80s songs, or even set it up to act as a history teacher for discussions on specific subjects. While Instagram or Meta has not officially verified this feature, reports indicate that Meta is actively working on its development, although specific details remain undisclosed. Consequently, it remains uncertain whether the feature will ultimately come to fruition or remain in the development phase. Despite uncertainties, the potential of such a feature is intriguing, offering exciting prospects for users.
For those eager to experience a similar interaction now, they might consider customizing OpenAI’s ChatGPT. However, Instagram’s assistant is anticipated to provide a more natural and human-like conversation experience. Moreover, during Meta’s Connect launch event in September, the company introduced Meta AI, its AI assistant, available on various platforms like WhatsApp, Messenger, and Instagram, and soon to be integrated into Ray-Ban Meta smart glasses and Quest 3. Powered by unique models and the latest advancements in large language model (LLM) research, the AI offers real-time information in text-based chats and includes image-generation capabilities. Meta also unveiled 28 other AI chatbots with distinct personalities, featuring collaborations with cultural icons and influencers, set to have profiles on social media platforms such as Instagram and Facebook.