We’ve come a long way since the birth of Bitcoin in 2009, as it now heads towards mass adoption along with other cryptocurrencies and blockchain technologies. The rise of the crypto market as a formidable contributor to the global investment boom has attracted hundreds of thousands of new investors to this asset class daily.
KuCoin’s New Campaign: Why #ThinkBeforeYouInvest
As an international exchange that enjoys great popularity worldwide, KuCoin has earned users the honorary title of “People’s Exchange” for its wide range of professional products, teams, and services. This June, we are proud to announce the launch of another great educational awareness initiative, the #ThinkBeforeYouInvest education series, which will help our users to get more industry safety education.
Keeping in mind the needs of the new crypto investors entering the market daily, KuCoin’s #ThinkBeforeYouInvest raises awareness about investing responsibly in digital assets. The campaign also ties in with our top priority of ensuring the safety and security of our millions of users worldwide.
The cryptocurrency market is considered a highly lucrative one by many newbies. Still, grave challenges could hold crypto investors back from truly reaping the rewards for their efforts here. The following concerns drive the need for an educational campaign such as KuCoin’s #ThinkBeforeYouInvest:
Highly Volatile Market Conditions
Cryptocurrencies are highly volatile, and while the volatility can offer scope for earning high rewards, it also makes digital assets highly risky to invest in. We at KuCoin believe that the increased risk associated with cryptocurrencies can be mitigated when investors are empowered with the right information. Our educational series will make you aware of how to navigate the crypto market through times of high volatility, uncertainty, and potential downturns.
Attractive Ground for Scammers
As an industry with very little control or oversight from regulators in most parts of the world and a low cost of frauds, the crypto market experiences a fair share of scams. In this industry, common scams include fake ICOs, fake airdrops, cloned websites, advertising scams, DNS attacks, phishing emails, phony customer service and admins, fake exchanges and applications, etc. Many criminals take advantage of this psychology among crypto investors to use high returns as bait to conduct illegal and criminal activities such as fraud and pyramid schemes.
Risk Management Psychology
Over the years, the crypto market has seen several ups and downs. Downturns and market crashes have deterred many investors and caused them to sell off their holdings. However, in doing so, they have incurred steep losses on their total investments.
While several experts caution against such trading strategies, there is an urgent need to educate crypto investors to imbibe effective risk management psychology instead of experiencing severe losses and getting scared of the market.
Responsible Trading Strategies
One of the biggest problems crypto investors face is a lack of adequate knowledge to make their own decisions. The temptation to indulge in herd mentality can impact the extent of profits you make by preventing you from realizing your true potential.
Instead of indulging in crowdsourced trading strategies this campaign by crypto exchange KuCoin will give you the knowledge to undertake a more responsible approach to trading in the crypto market.
The Importance of Safety and Security
Staying safe as an investor in the crypto market goes beyond protecting yourself from falling into the traps of scammers. KuCoin’s campaign will also give the audience insights on various other aspects of safety and security, including but not limited to:
- Handling your trading account and crypto wallets safely.
- Trading, investing, and securely managing your crypto assets.
- How to choose good quality and reliable projects to invest in
- How to control your exposure to risk, especially in a bear market
- How to make the most of spot trading, margin trading, and futures trading in varied market conditions
About the #ThinkBeforeYouInvest Education Series
Serving over 18 million users worldwide, global cryptocurrency exchange KuCoin wishes to ensure that we help drive safe crypto trading practices for all kinds of investors who see value in investing in digital assets and ensure that you do your own research(DYOR) before investing via crypto exchanges. At KuCoin, the safety and security of our users remain our top-most priority.
It’s a collective responsibility to ensure that institutional and retail crypto investors have sufficient information to make informed decisions about the risks and transacting in crypto-assets and safeguard themselves from scams. With this intention and principle, KuCoin launched the #ThinkBeforeYouInvest education series. This consumer awareness initiative is aimed at helping our respected users to learn helpful safety tips, identifying all kinds of frequent scams, and educating our users to drive responsible crypto investment only after doing their due diligence and watching out for all potential threats to their digital assets.
The Arrangement for the #ThinkBeforeYouInvest Education Series
From this education series, KuCoin would like to help everyone with some essential safety tips around trading practices and empower individuals from falling prey to scams. Starting from this June, the #ThinkBeforeYouInvest education series will gradually bring crypto investors a series of educational content, with one dedicated topic every two weeks. This content instructs users on all-around aspects of investment safety to help users be better prepared for a safe crypto experience.
Below is the initial safety educational article arrangement for our users. (Slight change or update of the topic is possibly happening flexibly)
Article 1: Secure Your KuCoin Account in X Simple Steps
Article 2: Common Crypto Scams and How to Avoid Them（1/2）
Article 3: Common Crypto Scams and How to Avoid Them（2/2）
Article 4: Common Scams on Mobile Devices
Article 5: Phishing Attacks: How to Recognize Them and Avoid Crypto Scam…
(More topics will be arranged in the near future in advance)
Learn-to-Earn: Rewards for Our Users Who Join the #ThinkBeforeYouInvest Education Series
In each of our educational articles, we have set an interactive quiz; thus, every two weeks, 40 lucky users who finish the steps below will win 10 USDT each：
Step 1: Participants must answer all the questions in the quiz after reading the article and learning the safety tips.
Step 2: Share this link on your Twitter and quote: “I am learning and earning crypto from the @kucoincom #ThinkBeforeYouInvest education series.”
(Note: Since this educational series is a continuous activity to enrich the user’s participation experience, the steps required may be adjusted flexibly, and more great rewards may be involved in the future.)
The 40 lucky users who finish the required two steps will be randomly selected.
Rewards Distribution: The quiz form of each round will be closed on the last day before the new article is published. Rewards will be distributed to the winners within 7 business days after the quiz form closes.
