Video-like playback feature includes privacy controls like encryption and obfuscation
New Relic (NYSE: NEWR), the all-in-one observability platform for every engineer, launched New Relic Session Replay to provide engineers with vital context through a video-like playback feature to reproduce and resolve issues faster. With this, engineers gain a deeper understanding of users’ interactions and optimize digital experiences with a granular view of telemetry data, down to the code-level. Provided as an integrated capability of the New Relic all-in-one observability platform, engineers now have a cost-effective way to capture and scale the number of sessions while also increasing data flow and driving new users to the New Relic platform.
According to the New Relic 2023 Observability Forecast, organizations clearly see the value of observability, with 41% of respondents receiving more than $1 million in total annual value. Even so, many still experienced hurdles to achieving full-stack observability, citing challenges like it being too expensive (26%) or having a lack of budget (25%). New Relic Session Replay solves that challenge by putting cost and value at the forefront as the affordable solution through the industry’s first usage-based consumption pricing, with no new contracts or hidden fees—allowing engineering teams to scale with confidence as user sessions and data volume increases.
The solution also extends the scope of New Relic Digital Experience Monitoring (DEM) capabilities, including browser, mobile, and synthetic monitoring, and combines the power of full-stack and development cycle insights from New Relic APM 360. All of this helps engineers quickly identify and resolve issues with greater precision and efficiency for greater annual ROI. Strong data privacy and compliance measures like encryption and obfuscation are enabled by default, allowing engineers to analyze user interactions while keeping Personally Identifiable Information (PII) secure and protected.
Key benefits and capabilities include:
- Playback and improve user experience: Quickly identify bottlenecks and pain points in the user journey with a detailed video-like playback of user actions.
- Fix code-level issues: Access granular traces and error details to identify the exact code responsible for performance issues and get to the root cause faster.
- Gain contextual awareness: Understand complete front-end user behavior and underlying factors by analyzing user actions across your environment alongside code-level telemetry data from the New Relic platform.
- Ensure user privacy: Protect users with client-side privacy obfuscation and encryption to ensure the privacy of their data.
- Use Generative AI assistance: Coming soon, use New Relic Grok (now in limited preview) to ask any questions in natural language.
“Finding the root cause of issues and customer pain points in modern digital businesses can be complicated and take a significant amount of time,” said IDC Group Vice President Stephen Elliot. “By leveraging a Session Replay capability, engineering teams can pinpoint where the issue happened and see how the customer responded, allowing them to fix issues faster and deliver a better customer experience. Even so, this can often be a hidden cost, so any solution that builds it into an existing product and makes it available on a consumption basis is a win for customers.”
“With New Relic Session Replay, we’re combining the power to play back user interactions with our unified telemetry and all-in-one observability platform—all without breaking the bank,” said New Relic Chief Product Officer Manav Khurana. “By adding Session Replay into our existing platform, we’re providing our customers with the capabilities needed to create better, more consistent digital experiences while also ensuring an economic way for customers to scale their observability often at a fraction of the cost compared to other solutions.”
“Organisations in Asia Pacific continue to experience more frequent high-business-impact outages than any other region. Our research reveals that engineering teams continue to struggle with speed, cost and complexity in identifying and resolving issues that can cripple digital experiences for users,” said New Relic VP Customer Adoption, APJ, Rob Newell. “The introduction of Session Replay enables developers and engineers to extract important context and get to the bottom of these issues faster, more cost-effectively and ultimately deliver greater gains in application availability.”
