Bigbasket has teamed up with Tanishq and MMTC-PAMP for Akshaya Tritiya, enabling customers to buy gold and silver coins and bars delivered within 10 minutes through the bigbasket now platform.
The collaboration aims to provide quick commerce combined with assurance of authenticity and quality. Customers nationwide can purchase MMTC-PAMP Lakshmi Ganesh (999.9 Purity) Silver Coin, 10 g; MMTC-PAMP Banyan Tree (999.9 Purity) Silver Bar, 10 g; Tanishq 22 Karat Gold Coin, 1 g; and Tanishq 22 Karat Gold Coin With Lakshmi Motif, 1 g for Akshaya Tritiya.
Seshu Kumar Tirumala, Chief Buying and Merchandising Officer at bigbasket, emphasized that the partnership ensures customers can celebrate Akshaya Tritiya with top-quality gold and silver coins.
Akshaya Tritiya, meaning ‘never diminishing’ in Sanskrit, is believed to bring good fortune and prosperity. Purchasing gold on this day is a cherished tradition thought to bring enduring wealth and success. bigbasket now offers customers premium gold and silver coins for this auspicious occasion.
“Our collaboration with Tanishq, a renowned name known for quality and craftsmanship in the jewellery industry, ensures our customers can celebrate Akshaya Tritiya with the finest gold coins, symbolizing prosperity and elegance,” said Seshu Kumar Tirumala. “Additionally, our partnership with MMTC-PAMP, a globally recognized leader in precious metal refining, brings high-quality silver coins to our customers, adding purity and tradition to their celebrations. All items will be delivered within 10 minutes.”
Swiggy Instamart is also joining the festivities by partnering with Malabar Gold & Diamonds and Muthoot Exim (Muthoot Pappachan Group) to offer customers the opportunity to purchase gold and silver coins directly on the Swiggy Instamart platform on Akshaya Tritiya, May 10.
