Further heating up the budget Android phone market, Videocon has launched its latest A29 smartphone in India. The Videocon A29 is priced at Rs 5,799 and will go on sale in the coming days. The company is looking to target the first time smartphone buyers with the device.
According to a press note released by the company, Khalid Zamir, head product planning and development, Videocon Mobile Phones Division, said, “The Videocon A29 comes into the market after a significant duration, which we utilised to design a better and more user-centric device. Continuing our endeavour towards innovation and bringing the best available technological advancements to our consumers, this Android Jelly Bean powered device enhances Videocon’s Mobile Phones surge in the dynamic smartphone mobile market in the country.”
The smartphone comes with a faux-leather back and a 10.2-cm (4-inch) WVGA display. It packs a 1.2GHz dual-core processor and runs on Android 4.2.2. Other specs of the device include – a 3.2MP rear camera, 0.3MP front camera, 1400 mAh battery, 512MB of RAM, 4GB of internal storage, microSD card slot and.
Videocon has also rendered the device with dual-SIM support, along with FM Radio, 3G, Wi-Fi and Bluetooth on the A29. It will be released in Sinful Black and Pearl White colour options.
“With this launch our aim is to bring a market-leading innovation to our target audience which demands a cutting-edge smartphone well within their budget. This device has been strategically priced for aspiring young consumers who are looking for an upgrade from their feature device and enter into the exciting world of Android,” Zamir added.
